0% interest for 24 months availableShop by Category
Swipe through and shop TAG Heuer Watches.
TAG Heuer: The Chase for Carrera
Embark on an action-packed pursuit with actor Ryan Gosling to celebrate the Carrera’s 60th anniversary.
Find Out More Shop The Collection
TAG Heuer Carrera - Exclusive
Designed with speed in mind, our collection of TAG Heuer Carrera watches are among the top sport-inspired watches for those who never stop moving. Discover the latest models which are exclusive to The Watches of Switzerland Group.
Discover The WatchCollections
Explore TAG Heuer diverse range of exceptional gifts, all available to purchase at Watches of Switzerland.
Carrera
TAG built this exciting range of luxury watches to be reliable, accurate and stylish - a collection of eclectic and desirable watches.
Shop Collection
Aquaracer
TAG Heuer Aquaracer range of watches pays homage to TAG's experience of making ultra reliable and precise time pieces.
Shop Collection
Formula 1
This range of TAG Heuer watches are resilient, accurate and stylish an unbeatable combination in the eyes of any F1 driver.
Shop Collection
Monaco
The TAG Heuer Monaco watch, famously worn by Steve McQueen, is a timeless addition to anyones watch collection.
Shop Collection
Link
The bracelet of the link watch offers the most comfortable TAG bracelet yet, while being a sophisticated and stylish watch choice.
Shop Collection
Connected
The Connected watch combines the refinement and elegance of a chronograph-inspired timepiece, with a state of-the-art, custom-designed digital experience.
Shop CollectionHighlights
Discover the latest and greatest from TAG Heuer.
Formula 1 43mm Quartz
Formula 1 43mm Gulf Quartz
Aquaracer Calibre 5 41mm/p>
Connected Calibre E4 45mm
Formula 1 43mm Quartz
Formula 1 43mm Gulf Quartz
Aquaracer Calibre 5 41mm
Connected Calibre E4 45mm
TAG Heuer | TAG Heuer Connected Calibre E4
The Calibre E4 collection is breaking through to higher ground with 2 different sizes, 11 watchfaces, ultra-resistant sapphire glass, HD resolution, slimmer ceramic bezels, and a plethora of diverse strap options.
About TAG Heuer
#DontCrackUnderPressure is far more than a claim - it is a mindset. Closely connected to motor racing, values of daring pioneering spirit and boldness shape the identity of Tag Heuer watches. Its rich heritage is built on pushing boundaries and breaking rules whilst harnessing mental fortitude to overcome technology restraints and create daring watches and chronographs. Breaking watchmaking conventions, and, as a consequence, mastering time with unparalleled precision. TAG Heuer's motor racing DNA, reflects its core values of teamwork, mental strength, courage and ambition.
Store Finder
Find your nearest Watches of Switzerland store and book an appointment with one of our specialists.
Find Your Nearest Store
TAG Heuer Specialist Boutiques
We are proud to operate dedicated TAG Heuer boutiques that provide world class services tailored to your needs.
Discover More
Let our in-house experts guide you through your own personalised shopping experience from the comfort of your own home or office. Our hands-free co-browsing option allows you to sit back and chat with our experts as they do the browsing for you.