Renowned for its Horological Innovation, Heritage & Designs

Nivada Grenchen timepieces have been part of the Swiss watchmaking landscape since 1926, when Jacob Schneider founded the brand in Grenchen. The brand’s official distributor in the US was the Croton Company, which explains why some timepieces bear the Croton signature or both the Croton and Nivada Grenchen logos. In 1930, Nivada Grenchen was one of the first companies to manufacture automatic watches.The Swiss brand was known for the performance and reliability of its timekeepers, even under the most extreme conditions. In 2018, after years of dormancy and under the impetus of Guillaume Laidet, the brand made a spectacular comeback with two iconic models, the Antarctic and the Chronomaster Aviator Sea Diver.