New Arrivals
Explore the latest arrivals in luxury timepieces at Watches of Switzerland. Our curated collection features newly released watches from the world’s most prestigious brands, including Rolex, Omega, Breitling, TAG Heuer, Cartier, and more. Whether you're looking for cutting-edge innovation, timeless elegance, or limited-edition designs, our new-in selection offers something extraordinary for every collector and enthusiast.
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Grand Seiko44GS Spring Drive Limited Edition
Regular price $84,000Sale price $84,000 Regular priceUnit price per -
Grand SeikoSBGD228 Red Lion Limited Edition
Regular price $273,000Sale price $273,000 Regular priceUnit price per -
In-Store ExclusiveGrand SeikoSpring Drive Evolution 9
Regular price $43,600Sale price $43,600 Regular priceUnit price per -
In-Store ExclusiveGrand SeikoSpring Drive Elegance
Regular price $9,800Sale price $9,800 Regular priceUnit price per -
In-Store ExclusiveH. Moser & CieStreamliner Two Hands
Regular price $27,600Sale price $27,600 Regular priceUnit price per -
In-Store ExclusiveH. Moser & CieEndeavour Perpetual Calendar Concept Tantalum
Regular price $94,500Sale price $94,500 Regular priceUnit price per -
In-Store ExclusiveH. Moser & CieStreamliner Two Hands
Regular price $27,600Sale price $27,600 Regular priceUnit price per -
H. Moser & CieEndeavour Minute Repeater Cylindrical Tourbillon Skeleton
Regular price $416,000Sale price $416,000 Regular priceUnit price per -
In-Store ExclusiveH. Moser & CieStreamliner Pump
Regular price $39,900Sale price $39,900 Regular priceUnit price per -
In-Store ExclusiveH. Moser & CieStreamliner Pump
Regular price $39,900Sale price $39,900 Regular priceUnit price per -
In-Store ExclusiveGrand SeikoHi-Beat 36000 Heritage
Regular price $32,800Sale price $32,800 Regular priceUnit price per -
IWC SchaffhausenIngenieur Perpetual Calendar 41
Regular price $44,000Sale price $44,000 Regular priceUnit price per -
IWC SchaffhausenIngenieur Automatic 42
Regular price $23,800Sale price $23,800 Regular priceUnit price per -
IWC SchaffhausenIngenieur Automatic 35
Regular price $18,700Sale price $18,700 Regular priceUnit price per -
IWC SchaffhausenIngenieur Automatic 35
Regular price $11,200Sale price $11,200 Regular priceUnit price per -
IWC SchaffhausenBig Pilot's Watch Perpetual Calendar ProSet Le Petit Prince
Regular price $41,600Sale price $41,600 Regular priceUnit price per -
IWC SchaffhausenPilot's Watch Mark XX Le Petit Prince
Regular price $22,500Sale price $22,500 Regular priceUnit price per -
IWC SchaffhausenPortofino Automatic Day & Night 34 Le Petit Prince
Regular price $7,200Sale price $7,200 Regular priceUnit price per -
IWC SchaffhausenPortofino Automatic Day & Night 34
Regular price $12,000Sale price $12,000 Regular priceUnit price per -
IWC SchaffhausenPilot's Watch Chronograph 41 Le Petit Prince
Regular price $12,900Sale price $12,900 Regular priceUnit price per -
IWC SchaffhausenPilot's Watch Automatic 36 Le Petit Prince
Regular price $5,300Sale price $5,300 Regular priceUnit price per -
CartierTortue Small Model
Regular price $26,800Sale price $26,800 Regular priceUnit price per -
In-Store ExclusiveTUDORTUDOR Monarch
Regular price $5,875Sale price $5,875 Regular priceUnit price per -
In-Store ExclusiveTUDORBlack Bay 54
Regular price $4,725Sale price $4,725 Regular priceUnit price per
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