New Arrivals
Explore the latest arrivals in luxury timepieces at Watches of Switzerland. Our curated collection features newly released watches from the world’s most prestigious brands, including Rolex, Omega, Breitling, TAG Heuer, Cartier, and more. Whether you're looking for cutting-edge innovation, timeless elegance, or limited-edition designs, our new-in selection offers something extraordinary for every collector and enthusiast.
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Aquaracer Professional 200 Solargraph
Aquaracer Professional 200 Solargraph
Aquaracer Professional 200 Solargraph
New ReleaseTAG HeuerAquaracer Professional 200 Solargraph40mm, Titanium, Black Dial, Men's Watch
Regular price $3,600Sale price $3,600 Regular priceUnit price / per -
Girard-Perregaux
Laureato Fifty Self-Winding39mm, Blue Enamel
Regular price $24,500Sale price $24,500 Regular priceUnit price / per -
Breitling
Chronomat B31 Automatic 4040mm, Stainless Steel, Blue Dial
Regular price $7,200Sale price $7,200 Regular priceUnit price / per -
Chronomat Automatic 36
Chronomat Automatic 36
New ReleaseBreitlingChronomat Automatic 3636mm, Stainless Steel, Diamond White Dial
Regular price $6,800Sale price $6,800 Regular priceUnit price / per -
IWC Schaffhausen
Pilot Chronograph Top Gun
Regular price $9,700Sale price $9,700 Regular priceUnit price / per -
Girard-Perregaux
Laureato Fifty Self-Winding39mm, Rose Gold-Toned
Regular price $23,100Sale price $23,100 Regular priceUnit price / per -
Hodinkee
Hodinkee Magazine Volume 16
Regular price $38Sale price $38 Regular priceUnit price / per -
Chronomat B01 42
Chronomat B01 42
New ReleaseBreitlingChronomat B01 4242mm, Two-Tone Stainless Steel & 18K Rose Gold, Grey Dial, Black Strap
Regular price $11,900Sale price $11,900 Regular priceUnit price / per -
Chronomat B01 42
Chronomat B01 42
New ReleaseBreitlingChronomat B01 4242mm, Stainless Steel, White Dial, Black Sub-Dials
Regular price $9,900Sale price $9,900 Regular priceUnit price / per -
Super Antarctic White Beige Luminova
Super Antarctic White Beige Luminova
Super Antarctic White Beige Luminova
New ReleaseNivada GrenchenSuper Antarctic White Beige Luminova38mm, Mens Watch
Regular price $1,145Sale price $1,145 Regular priceUnit price / per -
Chronoking Mecaquartz Racing Blue
Chronoking Mecaquartz Racing Blue
Chronoking Mecaquartz Racing Blue
New ReleaseNivada GrenchenChronoking Mecaquartz Racing Blue38mm, Mens Watch
Regular price $610Sale price $610 Regular priceUnit price / per -
F77 SST Dark Blue Aventurine MK2
F77 SST Dark Blue Aventurine MK2
F77 SST Dark Blue Aventurine MK2
New ReleaseNivada GrenchenF77 SST Dark Blue Aventurine MK238mm, Mens Watch
Regular price $1,560Sale price $1,560 Regular priceUnit price / per -
Chronomat B01 42
Chronomat B01 42
New ReleaseBreitlingChronomat B01 4242mm, Stainless Steel, Blue Dial, Ref. AB0158101C1A1
Regular price $9,900Sale price $9,900 Regular priceUnit price / per -
Chronomat B01 42
Chronomat B01 42
New ReleaseBreitlingChronomat B01 4242mm, Steel, Black Rubber, Light Blue Dial
Regular price $12,800Sale price $12,800 Regular priceUnit price / per -
Aquaracer Professional 200 Solargraph
Aquaracer Professional 200 Solargraph
Aquaracer Professional 200 Solargraph
New ReleaseTAG HeuerAquaracer Professional 200 Solargraph40mm, Titanium, Green Dial, Men's Watch
Regular price $3,100Sale price $3,100 Regular priceUnit price / per -
Aquaracer Professional 200 Solargraph
Aquaracer Professional 200 Solargraph
Aquaracer Professional 200 Solargraph
New ReleaseTAG HeuerAquaracer Professional 200 Solargraph40mm, Titanium, Blue Dial, Men's Watch
Regular price $3,100Sale price $3,100 Regular priceUnit price / per -
Jacob & Co
Brilliant
Regular price $26,400Sale price $26,400 Regular priceUnit price / per -
Freak X Gold
Freak X Gold
New ReleaseUlysse NardinFreak X Gold41mm, Rose Gold, Black Alligator Leather, Mens Watch
Regular price $64,000Sale price $64,000 Regular priceUnit price / per -
Freak X Blue
Freak X Blue
New ReleaseUlysse NardinFreak X Blue41mm, Stainless Steel, Mens Watch
Regular price $42,400Sale price $42,400 Regular priceUnit price / per -
WOLF
British Racing Triple Winder With Storage
Regular price $2,689Sale price $2,689 Regular priceUnit price / per -
Nivada Grenchen
Super Antarctic 3.6.9Black, 38mm, Men's Watch
Regular price $945Sale price $945 Regular priceUnit price / per -
Oris
Lou Gehrig Limited Edition
Regular price $2,850Sale price $2,850 Regular priceUnit price / per -
Tissot
SeaStar 200044mm, Stainless Steel, Rubber Strap, Blue Dial
Regular price $1,050Sale price $1,050 Regular priceUnit price / per -
Tissot
SeaStar 100040mm, Stainless Steel, Turquoise Dial
Regular price $515Sale price $515 Regular priceUnit price / per
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