New Arrivals
Explore the latest arrivals in luxury timepieces at Watches of Switzerland. Our curated collection features newly released watches from the world’s most prestigious brands, including Rolex, Omega, Breitling, TAG Heuer, Cartier, and more. Whether you're looking for cutting-edge innovation, timeless elegance, or limited-edition designs, our new-in selection offers something extraordinary for every collector and enthusiast.
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New ReleaseLonginesMaster39mm, Stainless Steel, Silver "barleycorn" Dial, Mens Watch
Regular price $2,650Sale price $2,650 Regular priceUnit price per -
New ReleaseLonginesMaster39mm, Stainless Steel, Blue "barleycorn" Dial, Mens Watch
Regular price $2,650Sale price $2,650 Regular priceUnit price per -
New ReleaseLonginesMaster34mm, Stainless Steel, Silver "barleycorn" Dial, Womens Watch
Regular price $2,500Sale price $2,500 Regular priceUnit price per -
New ReleaseLonginesDolceVita37mm, Stainless Steel, Ivory Rose "flinqué" Dial, Maple Red Alligator Leather Strap, Womens Watch
Regular price $1,650Sale price $1,650 Regular priceUnit price per -
New ReleaseLonginesMaster41mm, Stainless Steel, Silver "barleycorn" Dial, Blue Alligator Leather, Mens Watch
Regular price $2,750Sale price $2,750 Regular priceUnit price per -
OMEGASeamaster Planet Ocean 600M45mm, Blue Ceramic and Rubber Strap, Men's Watch
Regular price $13,900Sale price $13,900 Regular priceUnit price per -
New ReleaseHodinkeeHodinkee Magazine Volume 16
Regular price $38Sale price $38 Regular priceUnit price per -
New ReleaseNivada GrenchenF77 SST Dark Blue Aventurine MK238mm, Mens Watch
Regular price $1,560Sale price $1,560 Regular priceUnit price per -
New ReleaseNivada GrenchenSuper Antarctic 3.6.9 Tropical38mm, Mens Watch
Regular price $1,145Sale price $1,145 Regular priceUnit price per -
New ReleaseLonginesDolceVita32mm, Stainless Steel, Silver Gilt "flinqué" Dial, Blue Alligator Strap, Womens Watch
Regular price $1,650Sale price $1,650 Regular priceUnit price per -
New ReleaseNivada GrenchenF77 SST Black MK241mm, Mens Watch
Regular price $1,460Sale price $1,460 Regular priceUnit price per -
New ReleaseTAG HeuerAquaracer Professional 200 Solargraph40mm, Titanium, Black Dial
Regular price $3,600Sale price $3,600 Regular priceUnit price per -
New ReleaseTimexWaterbury Heritage America 25039mm, Stainless Steel
Regular price $319Sale price $319 Regular priceUnit price per -
New ReleaseTimexMarlin® America 25034mm, Leather Strap, Men's Watch
Regular price $169Sale price $169 Regular priceUnit price per -
LonginesHydroConquest42mm, Stainless Steel, Green Dial
Regular price $1,600Sale price $1,600 Regular priceUnit price per -
LonginesHydroConquest42mm, Stainless Steel, Black Dial
Regular price $1,600Sale price $1,600 Regular priceUnit price per -
LonginesHydroConquest42mm, Stainless Steel, Blue Dial
Regular price $1,600Sale price $1,600 Regular priceUnit price per -
LonginesHydroConquest42mm, Stainless Steel & yellow PVD, Blue Dial
Regular price $1,800Sale price $1,800 Regular priceUnit price per -
LonginesHydroConquest42mm, Stainless Steel and Red PVD, Blue Dial
Regular price $1,800Sale price $1,800 Regular priceUnit price per -
LonginesHydroConquest42mm, Stainless Steel & red PVD, Black Dial
Regular price $1,800Sale price $1,800 Regular priceUnit price per -
TissotPR100 Tour De France 202640mm, Stainless Steel, Men's Watch
Regular price $495Sale price $495 Regular priceUnit price per -
New ReleaseTissotPR100 Cycling 4040mm, Stainless Steel, Men's Watch
Regular price $325Sale price $325 Regular priceUnit price per -
ChanelPremière Iconic20mm, Stainless Steel, Women's Watch
Regular price $5,500Sale price $5,500 Regular priceUnit price per -
New ReleaseTAG HeuerAquaracer Professional 100 Solargraph28mm, Steel, Mother-of-pearl Dial, Womens Watch
Regular price $3,250Sale price $3,250 Regular priceUnit price per
Viewing 48 of 174 products