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9 Watches That Transcend the Years

The Watches Of Switzerland Group 2 minutes
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We have selected nine exquisite timepieces that we are sure will still be statement-making wristwear for many years to come. Heritage-inspired design codes used within new releases continue to reap rewards for luxury Swiss watchmakers. By nature, classic, proven designs remain so appealing because they aren't constrained by the ever-evolving fashion cycle. Brands such as Cartier, with their unmistakable Tank timepiece, adapt and evolve the Art Deco design with restrained subtlety, effortlessly appealing to fresh audiences while ensuring the silhouette remains an ever-present in the watch industry. Similarly, the OMEGA Speedmaster collection has blasted into icon status thanks to its well-documented history in space exploration. Its dial has remained largely unchanged ever since, and this iteration is a direct tribute to the year the Speedmaster chronograph was first introduced in 1957.


While some of these pieces have proven their worth and relevance over the years, others, such as Longines' La Grande Classique, are brand-new releases. This green dress watch is the latest offering from a collection that has been a key line for the brand since it launched in 1992. Confident, classic and contemporary, it too is a watch that is well-positioned to stand the test of time.

Clients should take comfort in knowing the enduring appeal of these classic designs is capable of lasting many lifetimes. Brian Duffy- CEO of The Watches of Switzerland Group

Discover more from your favourite brands at Watches of Switzerland US.

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